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Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
**TOP 3% GLOBALLY RANKED MARKETING PODCAST**
Are you a coach, consultant, or course creator struggling with lead generation, trying to figure out podcast marketing, or wondering how to build an evergreen sales funnel that actually works?
Are you tired of building your business around constant content, social media, and launches—only to feel like your revenue is inconsistent or harder than it should be?
Have you tried using your podcast for business growth, but it still feels unclear how it’s supposed to drive audience growth, attract leads, and turn into real sales?
If that sounds like you, you’re not alone—and you don’t have to figure this out on your own.
The truth is, building a profitable online business isn’t about working harder or being everywhere online. It’s about building a system—one that brings in consistent leads, supports your business growth, and creates predictable revenue without relying on constant content or social media.
That’s exactly what this podcast is here to help you do!
Hi, I’m Jan—an award-winning marketing strategist who left the corporate world, picked up a $25 microphone on Amazon, and built a half-million-dollar online business powered by podcast marketing and evergreen sales funnels.
Like so many of my clients, I tried to grow my business the way everyone said I should. I showed up everywhere, created constantly, and followed the strategies that were supposed to work… but still found myself wondering why everything felt so inconsistent—and honestly, more exhausting than it needed to be.
Everything changed when I stopped treating my podcast like content and started using it as a lead generation system—one that connects directly to my offers, builds authority, and supports an evergreen business model. That shift helped me become a Top 20 marketing podcast host, grow a Top 3% globally ranked show, and build a multiple six-figure business without relying on social media or constant launches.
Now, I teach coaches, consultants, and course creators how to use podcasting for business growth, build evergreen sales funnels, and create lead generation systems that actually convert.
Inside this show, you’ll learn how to:
✨ Use podcast marketing to generate leads and grow your business
✨ Build an evergreen sales funnel that creates consistent revenue
✨ Create content that drives audience growth and real conversions
✨ Increase podcast downloads with strategic keyword and content planning
✨ Turn your podcast into a scalable, sustainable business asset
✨ Grow your income without relying on social media or constant launching
Because this isn’t about doing more. It’s about building better!
If you’re ready for more clarity, more consistency, and a smarter way to grow your business using podcasting, you’re in the right place.
Hit play, my friend, and let’s get to work.
Next Steps:
💻 Grab my Profitable Podcast Checklist: janditchfield.co/free-podcast-guide
🎧 Have Me Write Your Podcast Growth Strategy: janditchfield.co/grow
📩 Contact Me: heyyou@janditchfield.co
🌐 Visit My Website: JanDitchfield.co
Episodes
400 episodes
50 // The 5 Biggest Podcasting Myths That Cost Coaches and Consultants Clients
You do not need a massive audience to build a profitable podcast. But for a lot of coaches and consultants, that’s exactly what they’ve been taught to believe. More downloads. More visibility. More content. And yet, so many podcasts still aren’...
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49 // Why Your Podcast Isn't Generating Leads (And Why It's Not Your Fault)
Your podcast isn’t failing—but if it’s not generating leads, it’s easy to start questioning everything. Your ideas, your consistency, even whether podcasting for business is actually worth it. But Generating Leads doesn’t come from doing more. ...
48 // Build a Low Ticket Funnel with Your Podcast & Skip the Live Launch Cycle
You’re publishing consistently—but your podcast still isn’t generating revenue. That gap isn’t about effort. It’s about structure. A low ticket funnel gives your podcast a defined role: guiding the right business owners from discovery to decisi...
47 // How to Start a Podcast for Your Business | My New Program Revealed
If you’ve been sitting on the idea to start a podcast for business, but something keeps holding you back, it’s probably not motivation—it’s uncertainty. Because when you really think about what it takes to start a podcast for business, it can f...
46 // Want to Grow Your Online Sales with a Podcast? Ditch Your Ideal Client Avatar!
Your podcast might be growing—but your online sales aren't reflecting it. That disconnect isn’t random. It usually means your content is doing exactly what it was designed to do… just not what your business actually needs.Because it’s no...
45 // 3 Evergreen Sales Funnel Strategies to Sell Your Online Course (Using Your Podcast)
If webinars and constant launches feel exhausting, you’re not doing anything wrong—you’ve just been taught one way to sell. And the truth is, there’s a more sustainable way to build an evergreen sales funnel that supports your life and...
44 // Why NOW is the Best time To Start a Podcast to Grow Your Coaching Business
You didn’t miss your moment with podcasting—even if it feels like you did. And honestly, that thought alone is usually the thing holding you back from deciding to start a podcast in the first place.Because it’s not about being early. It’...
43 // My Top 5 Online Course Mistakes (And How to Avoid Them)
You don’t realize how much you’ve been overcomplicating your online course… until you build one from a completely different perspective.Because looking back, none of my biggest mistakes came from lack of effort. They came from thinking I...
42 // How to Price Your Evergreen Course (So It Actually Sells)
If your course isn’t selling, it’s tempting to assume the problem is your content. But more often than not, the issue sits in how your evergreen course is priced—and whether that price actually supports trust, positioning, and sustainable sales...
41 // Are Online Courses Dead? Why Evergreen Courses Are the Future in 2026
Everyone’s asking the same question right now: are online courses dead—or have we just been building them the wrong way? The truth is, evergreen courses aren’t failing. They’re being filtered.Because what’s changed isn’t demand—it’s dis...
Evergreen Marketing, Simplified | Course Creation, Podcast Marketing & Evergreen Sales That Actually Work (Trailer)
Evergreen marketing starts here! The go-to podcast for course creators, coaches, and consultants who want to build an online business through evergreen courses, sales systems, and content that actually converts—without relying on constant launc...
40 // A Step-By-Step Plan to Rebrand Your Podcast Without Impacting Audience Growth
Rebranding your podcast can feel like a risk—especially when you’ve built momentum and don’t want to disrupt your audience growth. But staying misaligned as your business evolves can quietly limit your audience growth far more than making a str...
39 // How to Know When It's Time to Rebrand Your Podcast | Podcast Marketing Strategy
Podcast marketing isn’t just about your content, your consistency, or your strategy—it starts with how your show is positioned from the very first impression.If your podcast isn’t driving the audience growth, podcast download growth, or ...
38 // Evergreen Sales Funnel | A Step-by-Step Guide to Course Sales Without Launches
If you’ve been trying to build an evergreen sales funnel for your online course but keep finding yourself stuck in launch cycles, this episode will shift how you think about sales in your business. Because the problem isn’t your course—it’s the...
37 // My Highest Download Month: What Evergreen Marketing Taught Me
What if the thing you’ve been building is working… you just haven’t stopped long enough to see it?This episode is a little different. We’re talking about evergreen marketing, but not in the way you normally hear it. Not as a strategy you...
36 // The Simple Online Marketing Metrics to Track That Actually Drive Evergreen Sales
If you’ve ever felt like you’re doing all the right things in your online marketing but still not seeing consistent revenue, this episode is going to shift how you look at your business entirely. Because more often than not, it’s not your strat...
35 // How to Start a Podcast for Business (That Actually Drives Sales)
If you’ve been thinking about how to start a podcast for business, or you already have one and it’s not leading to clients or sales, this episode is going to shift how you think about it. Because most podcasts don’t struggle from a lack of effo...
34 // If You Only Do 3 Things a Day to Grow Your Online Business, Make It These
If you’re trying to grow your online business but feel like you’re constantly guessing what to focus on each day, this episode brings you back to what actually matters.When time is limited—and for most women building an online business, ...
33 // Why Podcast Guest Interview Episodes Don’t Grow Your Online Business (And What to Do Instead)
If you’re using your podcast for business, but it’s not actually leading to clients or revenue, this might be the missing piece.For a lot of entrepreneurs, especially in the online business space, guest interviews feel like the obvious s...
32 // Email Marketing: 3 Ways to Repurpose Podcast Content into Emails That Get Opened
If you’ve ever struggled with email marketing for your podcast, you’re not alone. One of the most common strategies taught in email marketing is to simply recap your episode and link it out—but that approach is outdated and often ineffective. I...
31 // Burnout in Online Business: Why I’m Building a Slower, More Sustainable Business
If you’ve been building an online business for a while, you might be feeling this shift too. Things are still working, you can still make money online, but something about how your online business runs no longer feels sustainable. More and more...
30 // Finding Self-Forgiveness After the Online Business Hustle Era
If you’ve been in the online business world for a while, you might have caught yourself thinking… it worked—but I’m not sure I’d build it that way again.In this episode, I’m unpacking a shift I’ve been hearing more and more from women in...
29 // How to Grow Your Podcast (3 Proven Ways to Boost Your Podcast Downloads)
If you’ve been wondering how to grow your podcast and get more podcast downloads, you’re not alone. I talk to so many entrepreneurs who start a podcast thinking the audience will naturally grow over time, only to find themselves stuck under a h...
28 // Evergreen Marketing: The Power Move That Gave Me My Time Back
Want to reclaim your time while building a sustainable online business? Evergreen marketing is the answer. For a long time, I believed growing a successful online business meant being constantly visible — posting nonstop, launching over and ove...
27 // Launch Debrief: How Podcast Marketing Fueled My Sold-Out Launch
If you’ve ever wondered what podcast marketing actually looks like when it’s driving real revenue in a business, this episode is a behind-the-scenes breakdown of my latest launch. I recently opened enrollment for my high-touch program Podca...