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Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
**TOP 3% GLOBALLY RANKED MARKETING PODCAST**
Are you a coach, consultant, or course creator struggling with lead generation, trying to figure out podcast marketing, or wondering how to build an evergreen sales funnel that actually works?
Are you tired of building your business around constant content, social media, and launches—only to feel like your revenue is inconsistent or harder than it should be?
Have you tried using your podcast for business growth, but it still feels unclear how it’s supposed to drive audience growth, attract leads, and turn into real sales?
If that sounds like you, you’re not alone—and you don’t have to figure this out on your own.
The truth is, building a profitable online business isn’t about working harder or being everywhere online. It’s about building a system—one that brings in consistent leads, supports your business growth, and creates predictable revenue without relying on constant content or social media.
That’s exactly what this podcast is here to help you do!
Hi, I’m Jan—an award-winning marketing strategist who left the corporate world, picked up a $25 microphone on Amazon, and built a half-million-dollar online business powered by podcast marketing and evergreen sales funnels.
Like so many of my clients, I tried to grow my business the way everyone said I should. I showed up everywhere, created constantly, and followed the strategies that were supposed to work… but still found myself wondering why everything felt so inconsistent—and honestly, more exhausting than it needed to be.
Everything changed when I stopped treating my podcast like content and started using it as a lead generation system—one that connects directly to my offers, builds authority, and supports an evergreen business model. That shift helped me become a Top 20 marketing podcast host, grow a Top 3% globally ranked show, and build a multiple six-figure business without relying on social media or constant launches.
Now, I teach coaches, consultants, and course creators how to use podcasting for business growth, build evergreen sales funnels, and create lead generation systems that actually convert.
Inside this show, you’ll learn how to:
✨ Use podcast marketing to generate leads and grow your business
✨ Build an evergreen sales funnel that creates consistent revenue
✨ Create content that drives audience growth and real conversions
✨ Increase podcast downloads with strategic keyword and content planning
✨ Turn your podcast into a scalable, sustainable business asset
✨ Grow your income without relying on social media or constant launching
Because this isn’t about doing more. It’s about building better!
If you’re ready for more clarity, more consistency, and a smarter way to grow your business using podcasting, you’re in the right place.
Hit play, my friend, and let’s get to work.
Next Steps:
💻 Grab my Profitable Podcast Checklist: janditchfield.co/free-podcast-guide
🎧 Have Me Write Your Podcast Growth Strategy: janditchfield.co/grow
📩 Contact Me: heyyou@janditchfield.co
🌐 Visit My Website: JanDitchfield.co
Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
24 // Why Your Podcast Isn’t Getting Found (And How to Fix It) | Workshop Series Ep. 4
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If you’ve ever felt like growing a podcast means constantly promoting it on social media, this episode might shift the way you think about podcast growth entirely.
Today we’re talking about podcast SEO, and why it’s one of the most overlooked strategies in podcast marketing. While many podcasters focus their energy on creating social content to drive listeners to their show, the reality is that some of the most important growth decisions happen long before anyone ever presses play.
In this episode of the podcast, we’re digging into the strategic foundation that determines whether your show actually gets discovered.
This conversation is part of the five-part series “This Is How to Make Podcasting Your Number One Revenue Generator in Your Online Business,” and if your goal is to grow your business online, increase your online visibility, and eventually make money online, understanding podcast SEO is essential.
One of the biggest reasons many shows struggle to grow is because the focus is often placed on creating more content instead of making smarter strategic decisions. Podcast discovery isn’t just about how good your episodes are — it’s about whether the right people can actually find your show in the first place.
This is where podcast SEO becomes incredibly powerful.
When someone decides to start a podcast for business, they’re usually hoping it will help them attract new listeners, build authority in their space, and support the growth of their company. Many entrepreneurs even start a business podcast with the intention of creating a platform that eventually drives clients, sales, and opportunities.
But without a clear podcast SEO strategy, even great shows can remain hidden.
Inside this episode, I’m breaking down the four core elements that influence how your podcast gets discovered inside podcast players and search results.
We talk about keyword strategy, which is one of the most underutilized growth levers in podcasting. Keywords help podcast platforms understand what your show is about and who it should be shown to, which means the words you choose can directly influence your podcast marketing and discovery.
We also look at how your podcast title and name line play a role in positioning your show for search and visibility. These elements are often treated as branding decisions, but they are also powerful tools in your podcast SEO strategy.
From there, we explore something many podcasters underestimate — cover art. Your artwork isn’t just about aesthetics; it’s often the first thing a potential listener sees when scrolling through search results, and it can dramatically influence whether someone chooses to click on your show.
And finally, we talk about your show description, which is one of the most important places to reinforce your podcast SEO and clarify exactly what your podcast is about.
The reality is that podcast growth is often shaped by the strategic choices you make before anyone listens to a single episode. When your keywords, branding, and positioning work together, your show becomes easier to find — which naturally supports stronger podcast marketing and long-term growth.
Ready to Turn Your Podcast Into a Revenue Stream?
If you want to build a business that works when you’re offline, your podcast can become one of the most powerful evergreen marketing tools in your business.
Inside my Podcast Growth Strategy, I’ll help you optimize your podcast for search so it attracts the right listeners, grows your audience, and turns your show into a discoverable marketing asset that keeps working long after you hit publish.
This is a done-for-you strategy designed to help you grow your show, increase your online visibility, and create income without social media.
👉 Learn more about Podcast Growth Strategy here: janditchfield.co/grow