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Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
**TOP 3% GLOBALLY RANKED MARKETING PODCAST**
Are you a coach, consultant, or course creator struggling with lead generation, trying to figure out podcast marketing, or wondering how to build an evergreen sales funnel that actually works?
Are you tired of building your business around constant content, social media, and launches—only to feel like your revenue is inconsistent or harder than it should be?
Have you tried using your podcast for business growth, but it still feels unclear how it’s supposed to drive audience growth, attract leads, and turn into real sales?
If that sounds like you, you’re not alone—and you don’t have to figure this out on your own.
The truth is, building a profitable online business isn’t about working harder or being everywhere online. It’s about building a system—one that brings in consistent leads, supports your business growth, and creates predictable revenue without relying on constant content or social media.
That’s exactly what this podcast is here to help you do!
Hi, I’m Jan—an award-winning marketing strategist who left the corporate world, picked up a $25 microphone on Amazon, and built a half-million-dollar online business powered by podcast marketing and evergreen sales funnels.
Like so many of my clients, I tried to grow my business the way everyone said I should. I showed up everywhere, created constantly, and followed the strategies that were supposed to work… but still found myself wondering why everything felt so inconsistent—and honestly, more exhausting than it needed to be.
Everything changed when I stopped treating my podcast like content and started using it as a lead generation system—one that connects directly to my offers, builds authority, and supports an evergreen business model. That shift helped me become a Top 20 marketing podcast host, grow a Top 3% globally ranked show, and build a multiple six-figure business without relying on social media or constant launches.
Now, I teach coaches, consultants, and course creators how to use podcasting for business growth, build evergreen sales funnels, and create lead generation systems that actually convert.
Inside this show, you’ll learn how to:
✨ Use podcast marketing to generate leads and grow your business
✨ Build an evergreen sales funnel that creates consistent revenue
✨ Create content that drives audience growth and real conversions
✨ Increase podcast downloads with strategic keyword and content planning
✨ Turn your podcast into a scalable, sustainable business asset
✨ Grow your income without relying on social media or constant launching
Because this isn’t about doing more. It’s about building better!
If you’re ready for more clarity, more consistency, and a smarter way to grow your business using podcasting, you’re in the right place.
Hit play, my friend, and let’s get to work.
Next Steps:
💻 Grab my Profitable Podcast Checklist: janditchfield.co/free-podcast-guide
🎧 Have Me Write Your Podcast Growth Strategy: janditchfield.co/grow
📩 Contact Me: heyyou@janditchfield.co
🌐 Visit My Website: JanDitchfield.co
Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants
02 // Why Marketing Feels Harder Now Than It Did Five Years Ago
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If your marketing feels heavier, less effective, or more exhausting than it used to — you’re not imagining it.
In this episode of Run Your Damn Business, we talk about why so many capable small business owners feel stuck right now, even though they’re working harder and doing “all the right things.” This isn’t about motivation or mindset — it’s about real shifts in the online market that most business advice hasn’t caught up with.
I break down what actually changed over the last few years, why strategies that once worked stopped converting, and how small business owners — especially women 40+ — were quietly set up to burn out by content-heavy, visibility-first models.
In this episode, we talk about:
- Why marketing feels harder now than it did a few years ago
- How saturation and loss of trust changed the online landscape
- The shift from social media as a place to learn to a place to perform
- Why visibility alone no longer creates demand
- How content-heavy strategies disproportionately burn out small business owners
- The difference between being seen and being trusted
- What to focus on first when revenue feels unsteady
This episode is about removing self-blame and restoring clarity. The problem isn’t your experience, your work ethic, or your age — the market changed, and it requires a smarter approach.
If you’ve been feeling frustrated, tired, or unsure why your marketing isn’t working the way it used to, this conversation will help you understand what’s actually happening — and where to focus instead.
Hit play, take what you need, and then go run your damn business.
If your podcast is getting listens… but not bringing in clients? This is for you!
I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.
Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.
Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically
So instead of wondering what to post next… your podcast actually starts working for your business.
📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required
Save your spot here: janditchfield.co/listenertolead