Run Your Damn Business | Get More Clients, Small Business Marketing, Online Visibility, Podcast Monetization
TOP 3% GLOBALLY RANKED MARKETING PODCAST FOR WOMEN 40+ RUNNING SMALL BUSINESSES
Hey you — I’m Jan. Small business strategist, marketing coach, girl mum, and corporate escapee turned entrepreneur in my mid-forties.
This podcast is for women who’ve built a small business, but lately things feel less steady than they used to — and who want to use online marketing to find more clients and grow your revenue without turning yourself into a full-time content creator.
If you’re a service provider, consultant, coach, or subject matter expert who wants stable revenue, clear marketing, and a business that actually supports your life, you’re in the right place.
For years, I tried everything to grow my business online. I danced on Reels, pointed at imaginary bubbles, and exhausted myself chasing tactics that made me feel like I was performing instead of running a real business.
That all changed when I stopped performing for algorithms and started using my expertise as a real business asset — and cracked the marketing code for growing my business online without driving myself crazy.
Over the past six years, I’ve built a multiple six-figure business and became a Top 3% Globally Ranked podcaster that generates predictable income — all without chasing trends or being glued to my desk 24/7.
Now, I teach women 40+ like you how to market your business online using your expertise, get clients more consistently, and build something you’re genuinely proud of — without turning your life into content.
If you’re ready to:
✨ Get clear on what actually matters in your business right now
✨ Build a simple, sustainable way to attract the right clients
✨ Turn your expertise into an asset that works even when you’re offline
✨ Create steadier income without chasing trends or algorithms
✨ Market your business in a way that supports your life — not consumes it
✨ Make confident decisions and grow a business you trust again
And if you’re tired of strategies that don’t fit the season of life you’re in, overwhelmed by social media, and craving advice that meets you where you are now — not where the internet thinks you should be — you’re exactly where you need to be.
Hit play, take what you need, and then go run your damn business. 🙌
Next Steps:
📚 Apply to Join My Mastermind: https://JanDitchfield.co/thetable
🌐 Visit My Website: https://JanDitchfield.co
📩 Contact Me: heyyou@janditchfield.co
📸 Follow Me on Instagram: https://www.instagram.com/janditchfield.co
Run Your Damn Business | Get More Clients, Small Business Marketing, Online Visibility, Podcast Monetization
054: How to Create a Launch-Related Lead Magnet to Boost Your Sales
Ever poured your heart into growing your list, only to hear crickets when launch day came? I’ve been there too—more than once.
In this episode, I’m pulling back the curtain on the 60-day runway I use to make sure my launches don’t just feel good, but actually work.
At the heart of it?
A lead magnet that’s more than a freebie—it’s the first step toward the transformation you’re selling.
You’ll learn how to...
✨ Build a resource that connects directly to your paid offer (so you attract buyers, not just browsers)
✨ Choose a format your audience will actually finish
✨ Map a simple nurture flow that builds trust long before you open the cart
And I’ll walk you through the real example I’m using right now >>> Why Your Nonprofit Strategy Isn’t Working (And How to Fix It).
You can grab it at janditchfield.co/strategy if you’d like to see this approach in action.
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan put words to what I’ve been feeling about my business for years and then gave me the strategies to move it forward." <– If that sounds like you, I’d love for you to take a moment to rate and review Run Your Damn Business.
Your feedback helps me reach more women just like us who want to grow our business in way that actually feels good.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
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