The Business of Good
You care about making a difference—and building a business that means something. The Business of Good is the go-to podcast for entrepreneurs, coaches, and creators who want to grow a business that gives back, reflects their values, and supports their life. Hosted by award-winning strategist and former nonprofit leader Jan Ditchfield, each episode delivers ethical sales training, purpose-driven marketing advice, and real strategies for growing a business that does good and does well. Whether you’re building a mission-led brand, launching digital offers, or simply craving more meaning in how you grow—this show will help you get paid for your impact, lead with clarity, and create a business that stands for something.
The Business of Good
031: 3 Things I’d Do Differently If I Was Starting My Business Today
You don’t get to your second act in business without learning a few things the hard way.
In this short and honest episode, I’m sharing the 3 things I’d do differently if I was starting my business today.
If you’ve been trying to build a business that feels aligned but keeps getting pulled in a million directions, this one’s for you. Let this be your permission slip to do it differently, without burning it all down first.
We’re also just a few days away from the doors opening to the new, evolved version of Impact Business Academy—my signature program to help you build a business that gives back without giving up what matters to you. If you’ve been craving a business that’s more meaningful and more profitable… stay close. Big things are coming.
WHAT YOU’LL LEARN IN THIS EPISODE:
✅ Why the right mentorship makes all the difference when you’re building something different
✅ The costly mistake I made retiring my best offer (and what I’m doing to fix that)
✅ What to do when hustle culture pulls you out of alignment
3 KEY TAKEAWAYS:
1️⃣ Get support from someone who gets what you’re building—not just what’s trending.
2️⃣ Don’t scrap what’s working—evolve it to grow with you.
3️⃣ Hustle culture doesn’t work for values-driven women. Alignment is the real power move.
LINKS MENTIONED:
🎓 Want to build a business that gives back—and actually grows because of it?
Join me for Free Coaching Week and learn how to lead with purpose, get paid for your impact, and grow with clarity and confidence.
👉 Save your free seat: janditchfield.co/impact
MORE FROM ME:
Follow me on Instagram → @janditchfield.co
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"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
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JOIN THE FREE COMMUNITY:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!