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The Business of Good
What if your business could change the world while paying you what you’re worth?
That’s exactly what you’ll learn when you tune into The Business of Good, the podcast for purpose-driven entrepreneurs who want to build a profitable, scalable business rooted in impact, mission, and sustainability.
Hosted by Jan Ditchfield, an award-winning business strategist and former nonprofit leader, this show helps women redefine business by using ethical sales, marketing, and sustainable business models to scale to six figures—without selling out or burning out.
With over 25 years of experience, Jan has helped build multi-million-dollar campaigns, founded two national nonprofits, and shaped policies that drive change. After transitioning to the online business space, she built a multiple six-figure business that blends profit with purpose. Now, she’s here to teach you how to choose the right business model, attract paying clients, and grow a profitable business for good.
In each episode, you’ll learn how to fix the business model mistakes that keep you stuck, sell with confidence without resorting to pushy tactics, attract clients who align with your mission, and make your business profitable and sustainable without burning out. Jan also dives into the mindset shifts needed to break through pricing fears, overcome self-doubt, and step fully into your role as a leader in your industry.
If you’ve ever asked yourself, “How can I build a business that does good and actually pays me?” this is the podcast for you.
Subscribe to The Business of Good today and start building a business that lasts.
The Business of Good
#277: Top 5 Mistakes Purpose-Driven Entrepreneurs Make (and How to Avoid Them)
Have you ever wondered why, despite all your passion and purpose, your business isn’t quite hitting the mark? You’re not alone.
In today’s episode, I’m breaking down the top five mistakes purpose-driven entrepreneurs (like you!) make when trying to scale their businesses to six figures.
Spoiler: I’ve made them all, and I’m here to help you avoid them!
What you’ll learn in this episode:
- Why thinking like an expert can actually hold you back from real growth.
- The dangers of prioritizing purpose over profit and how to flip the script.
- How to set healthy boundaries (hello, refund policies) that protect your business.
- Why investing in the right things at the right time is critical for sustainable success.
- How to simplify your strategy and avoid the overwhelm of doing too much too soon.
Ready to ditch the mistakes and build a business that’s both profitable and impactful? Let’s dive in!
Don’t Forget!
If you’re ready to take your business to the next level, don’t miss my upcoming free bootcamp this fall—The Online Marketing Kickstarter! It’s designed for purpose-driven entrepreneurs who want to build a business that aligns with their values while setting them up for success. Head over to janitchfield.co/bootcamp to get on the waitlist and kickstart your journey!
Rate, Review, & Follow on Apple Podcasts
"Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.
Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.
Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!
And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!
Join the Free Community:
Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!