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The Business of Good
You care about making an impact—and building a business that actually pays you well for it. The Business of Good is the top podcast for entrepreneurs, coaches, and course creators who want to grow a profitable online business rooted in purpose, not pressure. Hosted by award-winning strategist and former nonprofit leader Jan Ditchfield, each episode delivers ethical sales training, sustainable business strategies, and clear, actionable marketing advice designed to help you attract aligned clients, increase your revenue, and grow with confidence. Whether you’re building a mission-driven brand, launching digital offers, or leading a values-based business, this show will help you sell with integrity, scale without burnout, and finally step into the impact-driven success you’ve been working toward.
The Business of Good
#196: My Honest Thoughts on the Anti-Hustle Culture
Why are we not giving entrepreneurship the respect it deserves?
We're diving headfirst into a topic that's been poking at my entrepreneurial nerve lately. You guessed it – anti-hustle culture.
Anti-hustle culture has us believing that success is just a few lazy afternoons by the pool away. It's like entrepreneurship is some kind of instant gratification vending machine.
And, I am not a fan.
Please don't mistake my skepticism for some old-school notion of grinding until you drop. Look, I'm all about freedom and balance, but this is hard work!
In this episode, we're peeling back the layers of this anti-hustle trend. I'm sharing why it's not the silver bullet it's cracked up to be. Even the most remarkable business ideas need nurturing, dedication, and yes, some sweat equity.
You wouldn't work 3-days a week and call it a career...it's a part-time job. So why aren't we giving entrepreneurship with the respect it deserves as your career?
Grab your headphones, buckle up, and let's have an honest chat about the '3-day work week' illusion and why entrepreneurship deserves more than a half-hearted attempt.
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